Double Degree in Strategic Marketing with Maastricht University, the Netherlands
- Degree
- Double and Triple Degree
- Duration
- 2 Years
- Year
- 2026/2027
Programme features | This Double Degree programme offers students enrolled in Luiss's Master's Degree in Marketing – with majors in Marketing Strategy, Management and Communication (ENG) and Marketing Analytics and Data Science (ENG) (major TBC) – the opportunity to develop a thorough understanding of how organisations create value for customers, manage innovation, and design data-driven marketing strategies. The programme combines academic rigour with practical application, drawing on scientific theories and conceptual models developed in both academia and the business world. As part of the programme, students will spend a period of study at Maastricht University in the Netherlands – the country's most international university – with a community of students and faculty representing over 100 nationalities. The programme stands out for its multidisciplinary approach and its strong collaboration with national and international institutions, companies, and partners, offering an educational experience that is truly global in scope. |
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Programme structure | The programme is structured as follows:
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Places available | There are 5 places available for each academic year. |
Who is eligible to apply? | The call for applications for the 2027–2028 mobility year is open to students enrolled in the first year of the Master's Degree in Marketing (taught in English) at Luiss during the 2026–2027 academic year. |
Eligible majors |
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Fees and charges | Luiss students will pay their tuition fees exclusively to Luiss and will therefore be exempt from paying tuition fees at Maastricht University. |
Qualifications awarded |
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Disclaimer:
The information on this page – including eligible degree programmes and majors, admission requirements, and so on – is reviewed annually and may be updated for future years of mobility. Candidates are encouraged to check this page regularly for any updates before submitting their application.
Luiss Academic Coordinator
Paolo Peverini
Faculty | ppeverini@luiss.it
International Degree Programmes
Viale Romania 32
00197 Rome
For general queries:
international@luiss.it
For questions about the programme:
Vincenzo Fierro
vfierro@luiss.it
Tel. +39 06 85225592
Key academic regulations
- Students who are interested are required to read the curriculum and the rules that apply to it. As a general rule, it is not possible to make changes to the curriculum.
- The exams listed in the curriculum must be taken and passed before the start of the mobility year.
- During the mobility period, students will be subject to the regulations of Maastricht University.
Information about the dissertation
Detailed information about the procedures and their corresponding deadlines will be provided by the two universities during the programme. For reference:
- Students will work on their dissertations during their mobility period at Maastricht University, under the supervision of two supervisors – one from each university.
- Students are required to comply with the procedures and deadlines set by both institutions for completing their dissertations.
- Each university will assess the final thesis in accordance with its own criteria and academic regulations.
- Students will be required to defend their thesis orally in one of the following ways:
- at Maastricht University by the end of June/beginning of July and at Luiss in July (where possible, depending on the timeframe for the credit recognition procedure). In this case, the degree awarded by Maastricht University will be conferred by November;
- at Maastricht University by the end of June/beginning of July, and at Luiss during the October/November session. In this case, the degree awarded by Maastricht University will be conferred in the spring of the following year;
- at Maastricht University by the end of October and at Luiss during the October/November session. In this case, the degree awarded by Maastricht University will be conferred in the spring of the following year.
Further information
- Students selected for a Double Degree programme are required to follow the curriculum set out for the year of mobility, including any changes, particularly those relating to language courses and other academic activities.
- While Luiss is committed to providing complete, accurate, and timely information, it reserves the right to modify, update, or withdraw the programme at any time.
- Luiss is not responsible for any cancellations or changes to the programme caused by circumstances beyond its control. Should this occur, all students affected will be informed promptly.
How to apply
Details of the application procedure and any further information not available on this page will be published in the relevant Call for Applications.
For further information, please contact the International Degree Programmes Office at international@luiss.it.
Admission Criteria (mobility year 2026/27)
For future years of mobility, the admission requirements are reviewed and updated on this page, typically in September of each year.
| Requirements for applications for the 2026/2027 mobility year |
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| Students must have passed all first-semester exams by the deadline specified in the Call for Applications (usually by mid-February); |
| Weighted average of 26/30 or higher; |
English language requirements: Students must have a level of English corresponding to at least C1 on the Common European Framework of Reference, as evidenced by one of the following qualifications:
English language certificates must not have been awarded more than two years before the programme start date (September 2026). |
Selection criteria (mobility year 2026/27)
The criteria used for the assessment and compilation of the ranking list are set out below.
Candidates who meet the admission requirements will be placed on the ranking list based on their academic record and the criteria set out in the table below. Academic records will be assessed based on the data available at the Student Administration Office by the deadline specified in the Call for Applications (usually mid-February).
| Criterion | Weighting |
|---|---|
| Weighted average | 35% |
| Registered credits (CFU) | 33% |
| Level of English language proficiency | 25% |
| Bachelor's degree grade | 5% |
| Credits awarded for internships | 2% |
Call for Applications – Deadlines for the 2026/2027 Mobility Year
For future years of mobility, the timeline is reviewed and updated on this page, typically in September each year.
| Phase | Timeline |
|---|---|
| Publication of the call for applications | Early December 2025 |
| Opening of the application period | 8 January 2026 |
| Deadline for submitting applications | 21 January 2026 |
| Publication of the selection results | Late February 2026 |
| Confirmation of participation | Within one working day |
