Business Administration
- Degree
- Undergraduate School
- Credits
- 180 ECTS
- Duration
- 3 Years
- Language
- English
- Year
- 2026/2027
The Bachelor’s Degree in Business Administration provides students with a solid theoretical and applied foundation in the methods and principles of business economics, integrating management, economics, finance, law, quantitative methods and IT skills.
The programme develops analytical skills, critical thinking and problem-solving abilities, preparing students to understand business dynamics and address the challenges of constantly evolving international markets.
Multidisciplinarity and an international outlook are distinctive features of the programme. Through the analysis of real-world cases, workshops, project-based activities and applied methodologies, students learn to translate theoretical knowledge into practical managerial skills.
Particular attention is devoted to IT and data analysis, through coding workshops and the use of specialised software for processing and interpreting business information.
Director
Rumen Pozharliev
The study plan of Luiss’ Bachelor’s Degree in Business Administration provides an interdisciplinary education across the main areas of economics, management, quantitative methods, IT and law.
During the first two years, students explore management, economics, mathematics, statistics, law and coding, together with accounting, marketing, business strategy, finance, macroeconomics, industrial economics and quantitative methods for data analysis.
In the third year, students can personalise their study path by choosing one of the following tracks:
- Marketing
- Organisational Behaviour and Human Resource Management
- International Strategy and Management
The curriculum also includes a second foreign language, humanities courses, workshops, project-based activities and the Grand Challenge. The programme is completed by an internship or company project, allowing students to apply the skills they have acquired to real-world professional contexts.
Study Plan
Year I 2027/2028
Microeconomics
This course aims to equip students with the tools they need to understand individual consumption and production choices within different institutional frameworks, both under conditions of certainty and uncertainty. The course examines how the market works and its allocative properties.
Principles of Accounting
The course aims to equip students with a broad vocabulary in accounting and business. Students will be able to develop the ability to understand, prepare, and compare financial reports.
Calculus
The course aims to equip first-year economics students with the key mathematical methodologies used to tackle a wide range of applied problems in economics, business, finance, and insurance.
Foundations of Corporate Law and Governance
The course enables students to develop the skills needed to master the fundamentals of commercial law, not only within a national context but also with an eye on international practice.
Fundamentals of Management
The course introduces students to the fundamentals of management theory and practice. It combines fundamental concepts from business economics theory and industrial organization with insights from contemporary strategic literature.
Statistics
The course aims to provide students with a solid foundation in probability and mathematical statistics, potentially including an introductory exploration of statistical software.
Macroeconomics
The course aims to provide the methodological and theoretical tools to understand how economies work and to explain past and current economic developments.
Coding in Action Lab
The course aims to teach the fundamentals of programming to students with no prior programming experience, fostering a mindset geared toward computational thinking.
Computer Skills Lab
The introductory computer lab course focuses on basic programming and digital tools. Students will develop computational thinking and practical programming skills.
Year II 2028/2029
Marketing
The Marketing course introduces the fundamentals of marketing management, covering the models, processes, tools, and techniques used in marketing analysis, decision-making, and operational management.
Financial Statement Analysis
The course focuses on using financial statements, particularly for analysis and valuation. Students will learn how to use accounting and financial information to analyze a company's financial performance and assess its capital.
EU Law
The course will strengthen students' skills in using comparative legal analysis and provide all relevant information on EU legislation concerning corporate law and governance.
Industrial Economics
The course aims to make students aware of the complexity of business logic and to equip them with the skills to develop a framework for understanding the evolving logic of manufacturing globally and within the Italian context.
Applied Business Statistics
The course enables students to learn the theory and practical implementation of estimating a linear model using the least squares method. They will also learn how to assess the suitability of different model specifications to address empirical questions in economics.
Distinctive and Employability Skills Lab
The course aims to guide students toward an excellent professional career. To that end, the course will focus on a range of skills through hands-on exercises, including communication, adaptability, leadership, and writing skills, which will enable students to better navigate our increasingly complex and challenging work environment. The course will be delivered in January and February.
Corporate Finance
This course aims to equip students with the methods and metrics that successful companies use to make smart investment decisions. It also teaches how a company should finance investments.
Humanities
The course explores aspects of human culture, society, and experience. This academic class focuses on how people express themselves, understand the world, and communicate ideas through language, art, history, philosophy, and more.
Financial and ESG Performance Evaluation
The course introduces tools for evaluating financial performance alongside ESG criteria, with a focus on sustainability metrics in business analysis.
Grand Challenge
Year III 2029/2030
AI Applications for Marketing
The course explores how artificial intelligence supports marketing strategies through automation, data analysis, and customer personalization. Applications include chatbots, targeting, and recommendation systems.
Digital Marketing
The course introduces students to digital marketing tools and platforms, including social media, SEO, and content strategy. The focus is on campaign design and performance measurement.
Marketing and Law
The course explores legal issues related to marketing practices, such as advertising regulation, consumer rights, and data protection in digital environments.
Retail Management
The course focuses on the strategic and operational aspects of retailing. Topics include store formats, the customer experience, pricing, and omnichannel distribution.
Marketing Analytics
The course introduces quantitative techniques for evaluating the effectiveness of marketing. It includes data analysis, performance metrics, and predictive modeling to support decision-making.
2 Elective Courses
Additional credits
Mandatory Foreign Language
Other Educational Activities
Internship (or Third Elective Course)
Final Thesis
Total ECTS
Year I 2027/2028
Microeconomics
This course aims to equip students with the tools they need to understand individual consumption and production choices within different institutional frameworks, both under conditions of certainty and uncertainty. The course examines how the market works and its allocative properties.
Principles of Accounting
The course aims to equip students with a broad vocabulary in accounting and business. Students will be able to develop the ability to understand, prepare, and compare financial reports.
Calculus
The course aims to equip first-year economics students with the key mathematical methodologies used to tackle a wide range of applied problems in economics, business, finance, and insurance.
Foundations of Corporate Law and Governance
The course enables students to develop the skills needed to master the fundamentals of commercial law, not only within a national context but also with an eye on international practice.
Fundamentals of Management
The course introduces students to the fundamentals of management theory and practice. It combines fundamental concepts from business economics theory and industrial organization with insights from contemporary strategic literature.
Statistics
The course aims to provide students with a solid foundation in probability and mathematical statistics, potentially including an introductory exploration of statistical software.
Macroeconomics
The course aims to provide the methodological and theoretical tools to understand how economies work and to explain past and current economic developments.
Coding in Action Lab
The course aims to teach the fundamentals of programming to students with no prior programming experience, fostering a mindset geared toward computational thinking.
Computer Skills Lab
The introductory computer lab course focuses on basic programming and digital tools. Students will develop computational thinking and practical programming skills.
Year II 2028/2029
Marketing
The Marketing course introduces the fundamentals of marketing management, covering the models, processes, tools, and techniques used in marketing analysis, decision-making, and operational management.
Financial Statement Analysis
The course focuses on using financial statements, particularly for analysis and valuation. Students will learn how to use accounting and financial information to analyze a company's financial performance and assess its capital.
EU Law
The course will strengthen students' skills in using comparative legal analysis and provide all relevant information on EU legislation concerning corporate law and governance.
Industrial Economics
The course aims to make students aware of the complexity of business logic and to equip them with the skills to develop a framework for understanding the evolving logic of manufacturing globally and within the Italian context.
Applied Business Statistics
The course enables students to learn the theory and practical implementation of estimating a linear model using the least squares method. They will also learn how to assess the suitability of different model specifications to address empirical questions in economics.
Distinctive and Employability Skills Lab
The course aims to guide students toward an excellent professional career. To that end, the course will focus on a range of skills through hands-on exercises, including communication, adaptability, leadership, and writing skills, which will enable students to better navigate our increasingly complex and challenging work environment. The course will be delivered in January and February.
Corporate Finance
This course aims to equip students with the methods and metrics that successful companies use to make smart investment decisions. It also teaches how a company should finance investments.
Humanities
The course explores aspects of human culture, society, and experience. This academic class focuses on how people express themselves, understand the world, and communicate ideas through language, art, history, philosophy, and more.
Financial and ESG Performance Evaluation
The course introduces tools for evaluating financial performance alongside ESG criteria, with a focus on sustainability metrics in business analysis.
Grand Challenge
Year III 2029/2030
AI Applications for Organizations and HR
The course explores the use of artificial intelligence in human resource management, covering recruitment, performance evaluation, and workforce analysis, while addressing ethical implications.
Leadership
The course introduces theories and practices of leadership within organizations. Topics include leadership styles, motivation, communication, and team management.
HRM and Organizational Behavior
The course explores the dynamics of employee behavior and human resource management practices. It focuses on motivation, organizational culture, and performance systems.
Project Management
The course provides the tools needed to plan, execute, and monitor projects. It covers project life cycles, budgeting, risk management, and team coordination.
EU Labor and Employment Law
The course focuses on the European legal framework governing labor. It covers labor rights, contracts, anti-discrimination laws, and collective bargaining agreements.
2 Elective Courses
Additional credits
Mandatory Foreign Language
Other Educational Activities
Internship (or Third Elective Course)
Final Thesis
Total ECTS
Year I 2027/2028
Microeconomics
This course aims to equip students with the tools they need to understand individual consumption and production choices within different institutional frameworks, both under conditions of certainty and uncertainty. The course examines how the market works and its allocative properties.
Principles of Accounting
The course aims to equip students with a broad vocabulary in accounting and business. Students will be able to develop the ability to understand, prepare, and compare financial reports.
Calculus
The course aims to equip first-year economics students with the key mathematical methodologies used to tackle a wide range of applied problems in economics, business, finance, and insurance.
Foundations of Corporate Law and Governance
The course enables students to develop the skills needed to master the fundamentals of commercial law, not only within a national context but also with an eye on international practice.
Fundamentals of Management
The course introduces students to the fundamentals of management theory and practice. It combines fundamental concepts from business economics theory and industrial organization with insights from contemporary strategic literature.
Statistics
The course aims to provide students with a solid foundation in probability and mathematical statistics, potentially including an introductory exploration of statistical software.
Macroeconomics
The course aims to provide the methodological and theoretical tools to understand how economies work and to explain past and current economic developments.
Coding in Action Lab
The course aims to teach the fundamentals of programming who have no prior programming experience, fostering a mindset geared toward computational thinking.
Computer Skills Lab
The introductory computer lab course focuses on basic programming and digital tools. Students will develop computational thinking and practical programming skills.
Year II 2028/2029
Marketing
The Marketing course introduces the fundamentals of marketing management, covering the models, processes, tools, and techniques used in marketing analysis, decision-making, and operational management.
Financial Statement Analysis
The course focuses on using financial statements, particularly for analysis and valuation. Students will learn how to use accounting and financial information to analyze a company's financial performance and assess its capital.
EU Law
The course will strengthen students' skills in using comparative legal analysis and provide all relevant information on EU legislation concerning corporate law and governance.
Industrial Economics
The course aims to make students aware of the complexity of business logic and to equip them with the skills to develop a framework for understanding the evolving logic of manufacturing globally and within the Italian context.
Applied Business Statistics
The course enables students to learn the theory and practical implementation of estimating a linear model using the least squares method. They will also learn how to assess the suitability of different model specifications to address empirical questions in economics.
Distinctive and Employability Skills Lab
The course aims to guide students toward an excellent professional career. To that end, the course will focus on a range of skills through hands-on exercises, including communication, adaptability, leadership, and writing skills, which will enable students to better navigate our increasingly complex and challenging work environment. The course will be delivered in January and February.
Corporate Finance
This course aims to equip students with the methods and metrics that successful companies use to make smart investment decisions. It also teaches how a company should finance investments.
Humanities
The course explores aspects of human culture, society, and experience. This academic class focuses on how people express themselves, understand the world, and communicate ideas through language, art, history, philosophy, and more.
Financial and ESG Performance Evaluation
The course introduces tools for evaluating financial performance alongside ESG criteria, with a focus on sustainability metrics in business analysis.
Grand Challenge
Year III 2029/2030
AI Applications for Management
The course explores how artificial intelligence technologies support managerial decision-making in areas such as strategy, innovation, and operations. The course will cover real-world applications.
Competitive Strategy
The course introduces key frameworks for analyzing industry dynamics and corporate strategy. Topics include competitive advantage, strategic positioning, and the principles of international management.
Data Analysis for Businesses
The course provides foundational skills in data analysis using statistical tools and software. It focuses on extracting detailed insights from data to inform business decisions.
Entrepreneurship and Innovation
The course explores the process of launching new ventures and managing innovation within existing businesses. Topics include spotting opportunities, business models, and financing.
International Business Law
The course introduces legal concepts relevant to international business transactions. Topics include cross-border contracts, commercial law, and regulatory compliance.
2 Elective Courses
Additional credits
Mandatory Foreign Language
Other Educational Activities
Internship (or Third Elective Course)
Final Thesis
Total ECTS
Luiss offers students numerous international mobility opportunities, accessible depending on the degree programme they are enrolled in or choose.
Available programmes include:
- ACE – Triple Degree in Business with Renmin University of China (Beijing) and George Washington University (Washington D.C.);
- International Honours Programme (IHP) - Stanford Summer Session;
- Erasmus+ and international exchanges;
- Free Mover Semester Abroad;
- International Summer Schools;
- ENGAGE.EU International Mobility Programmes.
Studying abroad allows students to enrich their academic experience, develop intercultural skills and prepare to work in international professional environments.
Discover all the international programmes and mobility opportunities offered by Luiss.
Starting from October 2026, the admission calls will be published, providing the requirements, application procedures and deadlines for submitting an application for admission to the Bachelor’s Degree in Business Administration.
Scholarships and Financial Aid
Luiss offers scholarships and partial or full tuition fee waivers, also thanks to the support of public and private partners. Students can access concrete financial support throughout their academic journey.
The Bachelor’s Degree in Business Administration offers strong career prospects and numerous opportunities for further study. Upon completing the programme, students can apply for Luiss Master’s Degree Programmes or first-level university Master’s programmes, with the support of the University’s guidance services to help them identify the pathway best suited to their goals.
Thanks to its interdisciplinary and international approach, the programme develops the skills needed to work in complex and multicultural business environments. Graduates can pursue careers in multinational companies, start-ups, strategic consulting, financial institutions, and marketing and management roles.
The Bachelor’s Degree in Business Administration also provides a solid foundation for pursuing postgraduate programmes and specialisation pathways in economics, management and finance.
Luiss Alumni Network
After graduating in Business Administration, the Luiss Alumni Network offers the opportunity to join an international community of more than 70,000 alumni. Through 19 active chapters around the world, graduates and students can build professional relationships, share experiences and maintain a strong connection with the University.
Networking events, meetings with professionals, training opportunities, reunions and cultural initiatives foster dialogue across generations and support the personal and professional growth of the Luiss community.
