Instructional goals
The course is designed to provide students an introduction to Industrial Organization and to develop abilities to perform case studies and sectoral analysis. Industrial Organization represents the analytical framework for: strategic planning of firms operating in competitive markets; antitrust and competition policy; economic regulation; industrial policy.
Prerequisites
This course has no formal prerequisites, but solid background in microeconomics is highly desirable.
Intended learning outcomes
Knowledge and understanding: The course aims to provide students with the tools to understand the behaviours of firms, sectors and markets. Students will acquire skills to understand the analytical framework for strategic planning of firms operating in competitive markets from a managerial perspective and to understand micro economics topics such as antitrust and competition policy; economic regulation.
Applying knowledge and understanding: At the end of the course, students will be able to understand the foundations of microeconomic underpinning alternative theories of the firm; to connect different theories and apply them to industrial cases and sectoral analyses. The oral exam at the end of the course is intended to assess these competencies.
Critical thinking: Students will be able to analyze and autonomously assess firms behaviors and the specifics of the industrial systems
Communication skills:
Students will acquire the communication skills that allow to discuss the theories of the firms and industrial economics.
Such skills and the ability to use technical and economic jargon will be assessed through participation in class, discussion of cases, case study analyses and exams.
Learning skills:
Students will acquire foundational knowledge in micro economics and management that allow them to deepen their knowledge in advanced micro economic courses.
Course Contents
Production, costs, demand and profit maximization
SCP paradigm
Vertical integration
Eonomies of scale
Industrial concentration.
Entry barriers
Product differentiation and the role of advertising
Economy of technological innovation
The role of digitalization in manufacturing processes.
Diversification, mergers and strategic alliances
Global Value Chain, Multinationals firms and Foreign Direct Investments
The development of the global and Italian manufacturing system
The role of industrial policy: a comparison among the EU, US, and China.
Italian industry
Reference Books
John Lipczynski, John O. Wilson, John Goddard, Economia industriale. Pearson, 2016, or, alternatively, Carlo Scognamiglio Pasini, Economia Industriale, LUISS University Press, 2012, suggested chapters.
Slides of the lectures
Other sources gradually uploaded on the Luiss-Learn platform
Teaching Methods
Traditional lectures, seminars and exercises
Assessment Method
The exam is based on open-ended questions (80% of the final grade) and the classroom discussion of one case study on topics agreed with the teacher (20% of the final grade).
Group presentation (20% of the final grade): students will have to organize themselves in groups of a maximum of 7/8 participants and work together to present a case study on one of the topics covered in class. They will have to send the slides in advance and prepare the oral presentation, which will last no more than 15 minutes. The group presentations will all be in attendance and will focus on the end of the course. Students are invited to comment and discuss the work presented by colleagues. The teachers will also evaluate the presentation on the basis of oral questions to all members of the group.
The presentations will be evaluated on the basis of the case chosen, the application of the theories and concepts addressed in class on the practical case, the detail and completeness of the discussion of the case and the implications for the economy and industrial policy. The vote of the presentations cannot be refused, and it will contribute to the final vote for 20%.
Exam (80% of the final grade). The examination is conducted in spoken form and consists of open-ended questions. Students will be assessed on the basis of: knowledge of the main theories and models indicated in the program (40%), ability to connect the different topics covered (30%), ability to apply the topics studied to examples and cases (20%), ability to use technical-economic terminology appropriately (10%)
Failure to achieve a score of 18/30 leads to failure to pass the exam. The correct answer to all open-ended questions, accompanied, where required, by a relevant application of the concepts to the cases and examples proposed, by the development of correct links between the various topics studied and by the use of the appropriate terminology, entails the attribution of a score of 30/30 with the attribution of honors.
The sum of the evaluation obtained in the final exam and in the discussion of the case involves the attribution of a score of 30/30 with the attribution of honors. Failure to achieve a score of 18/30 involves, on the contrary, failure to pass the exam.
Thesis assignment criteria
No
Week 1
Introduction.
Production, costs, demand and profit maximization
Week 2
The SCP paradigm and the structural determinants of firm behavior. Economies of scale and vertical integration.
Concentration of supply. Measurement, causes and effects
Week 3
Concentration of supply: index. Stochastic vs. deterministic approach
Barriers to entry: definition and classification. Absolute cost advantage, economies of scale, and differentiation
Week 4
Barriers to entry: limit pricing and predatory pricing.
Price discrimination: 1st, 2nd, and 3rd degree
Week 5
Price discrimination. Bundling and tying
Product differentiation. Lancaster and Hotelling models. Advertising and its role.
Week 6
The economics of technological innovation
Week 7
The role of digitalization in manufacturing processes. TBC: keynote by Gianluca Fiorindi, Digital Innovation Hub
Diversification
External growth: mergers and takeovers
Week 8
Global value chain
Multinational firms and Foreign Direct Investments
Week 9
The development of the global and Italian manufacturing system
The role of industrial policy: a comparison among the EU, US, and China
Week 10
Keynote by Ambra M. Sartori: Developments in the Telecommunications Sector and the Role of Antitrust Policy.
TBC: keynote by the CEO of a digitally enabled firm."
Week 11
Case studies
Week 12
Case studies