QUALITATIVE METHODS FOR MANAGEMENT

QUALITATIVE METHODS FOR MANAGEMENT

Niloofar Kazemargi, Esli Spahiu, Tiziano Volpentesta

Instructional goals

This course is designed to provide master students with an overview of qualitative methods. Students will learn how to design, collect and analyze data and write qualitative research. The course will use synchronous and asynchronous learning along with practical assignments and interactive techniques to provide students with an understanding of the purpose and use of qualitative methods. The course covers methods and data in qualitative research, addressing advantages and challenges with qualitative methods. The course also makes students familiar with digital tools and techniques.

Intended learning outcomes

Knowledge and understanding Upon completion of the course, students will have developed the following knowledge and skills: comparing qualitative and quantitative methods identifying the main steps in conducting a qualitative research developing an understanding of different methods Identifying and discussing various approaches to data collection Following a step-by-step process to formulate relevant, original and interesting research questions articulating a research plan to answer the research questions collecting and analyzing data to answer the research questions use of digital data and tools to support qualitative research conducting and presenting research outcomes evaluating the quality of the research based on the evaluation criteria Applying knowledge and understanding Upon completion of this course, students should be able: to apply qualitative methods to answer research questions to design a research project to interpret and analyze qualitative data to assess various research methods to understand the challenges and advantages of research methods Making Judgements Upon completing the study program, students will be able to: make informed decision about the type of research design and the adequate tools for given questions be able to compare and contrast qualitative and quantitative design Communication Skills The student will indeed be able to tailor and communicate their research projects to different audiences to gain the appropriate terminology related to research methods to report and disseminate their research results Learning Skills The course facilitates the development of learning skills through discussion, reflections, analysis, conducting a project, and various activities. Various online collaborative tools will be used in the process which will facilitate the learning process.

Course Contents

The course will explore the main aspects pertaining to Qualitative Design from formulating a research question, the adequate means of collecting data and the know-hows regarding data analysis to and digital data and tools and the importance of ethics it this type of research. The weekly modules will address the following topics: An Overview: An introduction of qualitative research methods covering general aspects of this method and the importance of qualitative research in social sciences and how it compares with quantitative methods, whilst also presenting students with a step-by-step process of how to formulate relevant, original and interesting research questions Data Collection: Identify and discuss the concepts of data collection (collecting data for case study, conducting interviews, observation, focus group, ethnography, digital data) Data Analysis: Compare the various ways of data analysis (interpretation, coding, memoing) and the digital tools that can support qualitative studies (NVIVO) Reporting and Presentation: Provide an overview of different reporting formats and structures and how to best report findings in qualitative research Importance of Ethics: Evaluate the quality of qualitative research and explain the importance of ethics in conducting qualitative design research

Reference Books

The key textbooks for the course are: Flick, 2018, The SAGE Handbook of Qualitative Data Collection, SAGE Publications Ltd Flick, 2007, Designing Qualitative Research, SAGE Publications Ltd Digital Tools for Qualitative Research, Paulus et al., 2015

Teaching Methods

Mix of synchronous and asynchronous TA consultations Group work Case Studies and discussions Flipped Classroom Project Work and Presentation

Assessment Method

Students will be evaluated on the following activities: graded quizzes (30%), final group project (30%), group activities (10%) Individual participation (20%), in-person evaluation (10%). Sufficient grade needed in all of them. The final group project will be also assessed through a peer-evaluation system. There will not be a mid-term exam nor a written exam. Further information will be uploaded in the course platform explaining WHEN and HOW the in-person evaluation will take place.

Thesis assignment criteria

n/a

Does the syllabus cover sustainability topics?

No

Week 1 Contenuto sessioni on line e on campus

Week 1- An Introduction on Qualitative Research Methods Asynchronous or synchronous lesson Asynchronous Material to cover Synchronous Lecture to attend Dedicated time with TA E-activities Exercise on curated material Quiz  Surveys Online Discussions Self-checks  Related Material Readings: Flick, 2007  What Is Qualitative Research? 

Week 2 Contenuto sessioni on line e on campus

Week 2- <Designing Qualitative Research (Part A)> Asynchronous or synchronous lesson Asynchronous Material to cover Synchronous Lecture to attend Dedicated time with TA E-activities Exercise on curated material Quiz Self-check Related Material Readings: Flick, 2007  From An Idea to A Research Question

Week 3 Contenuto sessioni on line e on campus

Week 3- <Data Collection (Part A)> Asynchronous or synchronous lesson Asynchronous Material to cover Synchronous Lecture to attend Dedicated time with TA E-activities Exercise on curated material Quiz In-class activities Self-check Related Material Readings:Flick 2018 Chapter 6 | Sampling and Generalization (Collega a un sito esterno.) Chapter 34 | Triangulation in Data Collection

Week 4 Contenuto sessioni on line e on campus

Week 4- <Conducting Interviews> Asynchronous or synchronous lesson Asynchronous Material to cover Synchronous Lecture to attend Dedicated time with TA E-activities Exercise on curated material Quiz Self-reflection Self-check Related Material Readings:Flick 2018 Chapter 15 | Qualitative Interviews

Week 5 Contenuto sessioni on line e on campus

Week 5- <Data Analysis> Asynchronous or synchronous lesson Asynchronous Material to cover Synchronous Lecture to attend Dedicated time with TA E-activities Exercise on curated material Quiz Individual exercice and reflection Self-check Related Material Readings: Flick, 2007  Analyzing Qualitative Data

Week 6 Contenuto sessioni on line e on campus

Week 6- <Digital Tools to support Qualitative Study> Asynchronous or synchronous lesson Asynchronous Material to cover Synchronous Lecture to attend Dedicated time with TA E-activities Exercise on curated material Quiz Open discussion Self-check Related Material Readings: Looking to the Future In: Digital Tools for Qualitative Research, Paulus et al., 2015

Week 7 Contenuto sessioni on line e on campus

Week 7- <Designing Qualitative Research (Part B)> Asynchronous or synchronous lesson Asynchronous Material to cover Synchronous Lecture to attend Dedicated time with TA E-activities Exercise on curated material Quiz Open discussion Self-check Related Material Reading: Flick, 2007 Qualitative Research Designs

Week 8 Contenuto sessioni on line e on campus

Week 8- <Data Collection (Part B - Observation, Focus Groups and Ethnography> Asynchronous or synchronous lesson Asynchronous Material to cover Synchronous Lecture to attend Dedicated time with TA E-activities Exercise on curated material Quiz Self-check Related Material Readings: Flick 2018   Chapter 16 | Focus Groups (Collega a un sito esterno.) Chapter 20 | Observations (Collega a un sito esterno.) Chapter 21 | Doing Ethnography: Ways and Reasons

Week 9 Contenuto sessioni on line e on campus

Week 9- <Data Collection (Part C - digital data> Asynchronous or synchronous lesson Asynchronous Material to cover Synchronous Lecture to attend Dedicated time with TA E-activities Exercise on curated material Quiz Self-check Related Material Readings: Flick 2018   Chapter 28 | The Concept of ‘Data’ in Digital Research (Collega a un sito esterno.)

Week 10 Contenuto sessioni on line e on campus

Week 10- <Presentation> Asynchronous or synchronous lesson Asynchronous Material to cover Synchronous Lecture to attend Dedicated time with TA E-activities Exercise on curated material Self-reflection Self-check Related Material TBA

Week 11 Contenuto sessioni on line e on campus

Week 11- <Ethics and Quality of Qualitative Research> Asynchronous or synchronous lesson Asynchronous Material to cover Synchronous Lecture to attend Dedicated time with TA E-activities Exercise on curated material Quiz Self-reflection Self-check Related Material Readings: Flick 2018   Chapter 3 | Ethics of Qualitative Data Collection (Collega a un sito esterno.) Chapter 30 | Ethics in Digital Research

Week 12 Contenuto sessioni on line e on campus

Week 12- <Group Presentations> Asynchronous or synchronous lesson Asynchronous Material to cover Synchronous Lecture to attend Dedicated time with TA E-activities Exercise on curated material Self-check