DIGITAL ECOSYSTEMS
Instructional goals
The course reviews and analyzes current theories of ecosystems in the fields of Information Systems, Organization Studies and Business Strategy and Innovation. Much of current ecosystem formation and the business relationships it entails evolve around the production, sharing, analysis and exchange of a variety of resources in a context that is pervaded by the use of digital and data handling technologies. The course confronts several perspectives on ecosystems and examines the technological foundations on the basis of which ecosystems are built, maintained and governed. Among the key objectives of the course is 1) provide an in-depth understanding of the wider economic and business environment within which ecosystems develop, 2) show the contribution which information and communication technologies make to the establishment of ecosystems and 3) analyze how data becomes a pervasive resource of ecosystem relations and the practices by which data are generated, exchanged, commercialized and, more widely, involved in the dealings of ecosystem participants.
Intended learning outcomes
Knowledge and understanding:
The course provides key concepts, frameworks and perspectives for the analysis of digital ecosystems and the business environments in which they thrive. An important objective is to provide an understanding of what ecosystems are and how they form, develop and decline, and give students the analytic tools that help map, assess and control the operations of ecosystems and ecosystem participants.
Applying knowledge and understanding:
On successful completion of the course students will be able to:
Identify the forces (e.g., network effects) and processes (e.g., complementarities, data complementarities) that drive digital ecosystem formation.
Link resource exchanges and practices of data generation and use to the forces and processes that drive ecosystem formation.
Dissect and analyze the technological architectures and functionalities that enable the building of links, data generation and sharing and map them to the development of business relationships
Link ecosystems and the data practices underlying them to business objectives and processes
Making judgements:
Students will be able to link the technological processes and types of data that drive ecosystem formation to business needs and the services which ecosystem participants produce in conjunction with one another. The course will use several cases of ecosystems (including Facebook, Siemens and TripAdvisor) that illustrate how conceptual ideas and tools are linked to real life situations and help students develop, tune and try out their analytical skills.
Communication Skills:
The course aims at providing students the key terms on the subject and acquaint them with the vocabularies, concepts and descriptive resources used in the analysis of digital ecosystems. The course will pay due emphasis on active student participation, class talk, oral presentations but also written assignments.
Learning skills:
The course entails a good deal of analytic techniques that are expected to give students the ability to analyze and map the technological and business forces that drive ecosystem formation. Blending workshop and practical cases the course will furthermore give students the necessary skills to apply knowledge and understanding to particular cases.
Course Contents
Course Introduction: content overview, participation rules, exam etc
The Advent of Ecosystems
Ecosystem Formation and Governance
Platforms and Ecosystems
The Dynamics of Platforms and Ecosystems
Architecture of Platforms and Ecosystems: Modularity
Boundary Resources and Ecosystems
Industrial Platform Ecosystems
Data, Platforms and Ecosystems
Data Ecosystems and Infrastructures
Data and Value
Course Overview
Reference Books
Adner, R. (2017). Ecosystem as Structure: An Actionable Construct for Strategy, Journal of Management, 43/1: 39-58.
Alaimo, C., Kallinikos, J., & Valderrama, E. (2020). Platforms as Service Ecosystems: Lessons from Social Media. Journal of Information Technology, 35(1), 25-48.
Jacobides, M. G., Cennamo, C., & Gawer, A. (2018). Towards a Theory of Ecosystems. Strategic Management Journal, 39(8), 2255-2276.
Jovanovic, M., Sjödin, D. and Parida, V. (2021). Co-evolution of Platform Architecture, Platform Services, and Platform Governance: Expanding the Platform Value of Industrial Digital Platforms, Technovation, 102218.
Nieborg, D. B., & Helmond, A. (2019). The Political Economy of Facebook’s Platformization in the Mobile Ecosystem: Facebook Messenger as a Platform Instance. Media, Culture & Society, 41(2), 196-218.
Swanson, B. (2021). When Data Becomes Infrastructure and our Lives Depend on it, Twenty-Ninth European Conference on Information Systems (ECIS 2021.
Thomas, L. and Autio, E. (2020), Innovation Ecosystems in Management: An Organizing Typology, Oxford Research Encyclopedia, Business and Management, Oxford: Oxford University Press.
Yoo, Y. (2013). The Tables have Turned: How Can the Information Systems Field contribute to Technology and Innovation Management Research? Journal of the Association of Information Systems, 14: 227-216.
Yoo, Y., Henfridsson, O., & Lyytinen, K. (2010). Research Commentary—The New Organizing Logic of Digital Innovation: an Agenda for information Systems Research. Information Systems Research, 21(4), 724-735
Van Alstyne, M. W., Parker, G. G., & Choudary, S. P. (2016b). Platform Revolution, London: Norton..
Teaching Methods
The course is based on lectures and in-class exercises and illustrations organized around each one of the lecture topics. The topics covers key ideas and perspectives on ecosystems base on widely acclaimed readings while the classes entail additional material and cases that will exemplify the key ideas presented on each lecture. Students are expected to actively participate in the classes through questions, practical and theoretical elaborations and other contributions.
Assessment Method
Assessment is made of:
1) class participation 20%
2) written group assignment 50%, and
3) oral examination 30%
Thesis assignment criteria
Mark of 27 and above
Does the syllabus cover sustainability topics?
no
Week 1 Contenuto sessioni on line e on campus
Lecture (Online): Course Introduction: content overview, course participation rules, exam etc.
Readings
Thomas, L. and Autio, E. (2020), Innovation Ecosystems in Management: An Organizing Typology, Oxford Research Encyclopedia, Business and Management, Oxford: Oxford University Press.
Alaimo, C. Kallinikos, J. and Valderamma, E. (2020) Platforms as Service Ecosystems: Lessons from Social Media. Journal of Information Technology, 35(1), 25-48.
Week 2 Contenuto sessioni on line e on campus
Lecture (Online): The Advent of Ecosystems
Readings
Adner, R. (2017), Ecosystem as Structure: An Actionable Construct for Strategy, Journal of Management, 43/1: 39-58.
Thomas, L. and Autio, E. (2020), Innovation Ecosystems in Management: An Organizing Typology, Oxford Research Encyclopedia, Business and Management, Oxford: Oxford University Press.
Seminar (on Campus): In-class exercise on Ecosystem typologies based on the readings of the week.
Week 3 Contenuto sessioni on line e on campus
Lecture (Online): Ecosystem Formation and Governance
Readings
Jacobides, M. G., Cennamo, C., & Gawer, A. (2018). Towards a Theory of Ecosystems. Strategic Management Journal, 39(8), 2255-2276.
Seminar (on Campus): In-class exercise on platform ecosystems based on a White paper on Facebook evolution (to be provided).
Week 4 Contenuto sessioni on line e on campus
Lecture (Online): Platforms and Ecosystems
Readings
Van Alstyne, M. W., Parker, G. G., & Choudary, S. P. (2016a). Pipelines, Platforms, and the New Rules of Strategy. Harvard Business Review, 94(4), 54-62.
Parker, G. G., Van Alstyne, M. W. & Choudary, S. P. (2016b). Platform Revolution, London: Norton, chapter 1, pp. 1-15.
Seminar (on Campus): In-class exercise on platforms versus pipelines and supply chain networks versus platform ecosystems.
Week 5 Contenuto sessioni on line e on campus
Lecture (Online): The Dynamics of Platforms and Ecosystems
Readings
Parker, G. G., Van Alstyne, M. and Choundary, S. (2016b) Platform Revolution. London: Norton, chapter 2, pp. 16-34.
Seminar (on Campus): In-class exercise on Platform and Ecosystem Design based on Parker, G., Van Alstyne, M. and Choundary, S. (2016b) Platform Revolution. London: Norton, chapter 3, pp. 35-59 and other course readings.
Week 6 Contenuto sessioni on line e on campus
Lecture (Online): Architecture of Platforms and Ecosystems: Modularity
Readings
Yoo, Y. (2013). The Tables have Turned: How Can the Information Systems Field contribute to Technology and Innovation Management Research? Journal of the Association of Information Systems, 14: 227-216.
Yoo, Y., Henfridsson, O., & Lyytinen, K. (2010). Research Commentary—The New Organizing Logic of Digital Innovation: an Agenda for information Systems Research. Information Systems Research, 21(4), 724-735.
Seminar (on Campus): In-class exercise on Platform and Ecosystem Design based on Parker, G., Van Alstyne, M. and Choundary, S. (2016b) Platform Revolution. London: Norton, chapter 3, pp. 35-59 and other course readings.
Week 7 Contenuto sessioni on line e on campus
Lecture (Online): Boundary Resources and Ecosystems
Readings
Ghazawneh, A., & Henfridsson, O. (2013). Balancing Platform Control and External Contribution in Third‐Party Development: the Boundary Resources Model. Information Systems Journal, 23(2), 173-192.
Seminar (on Campus): In-class exercise on boundary resources based predominantly on Nieborg, D. B., & Helmond, A. (2019). The Political Economy of Facebook’s Platformization in the Mobile Ecosystem: Facebook Messenger as a Platform Instance. Media, Culture & Society, 41(2), 196-218.
Week 8 Contenuto sessioni on line e on campus
Lecture (Online): Industrial Platform Ecosystems
Readings
Jovanovic, M., Sjödin, D. and Parida, V. (2021). Co-evolution of Platform Architecture, Platform Services, and Platform Governance: Expanding the Platform Value of Industrial Digital Platforms, Technovation, 102218.
Seminar (on Campus): Discussion on individual essays: requirements and assessment criteria.
Week 9 Contenuto sessioni on line e on campus
Lecture (Online): Data, Platforms and Ecosystems
Readings
Alaimo, C., Kallinikos, J., & Valderrama, E. (2020). Platforms as service ecosystems: Lessons from social media. Journal of Information Technology, 35(1), 25-48.
Seminar (on Campus): In-class exercise on data services, based on the reading of the week (the evolution of TripAdvisor).
Week 10 Contenuto sessioni on line e on campus
Lecture (Online): Data Ecosystems and Infrastructures
Readings
Swanson, B. (2021). When Data Becomes Infrastructure and our Lives Depend on it, Twenty-Ninth European Conference on Information Systems (ECIS 2021.
Seminar (on Campus): In-class exercise on data and ecosystem building based on a White paper on the Facebook Data Ecosystem (to be provided).
Week 11 Contenuto sessioni on line e on campus
Lecture (Online): Data and Value
Readings
Alaimo, C. and Kallinikos, J. (2020) Data and Value”, in Nambisan, S. Lyytinen, K. and Yoo, Y. (eds.) The Handbook of Digital Innovation, Cheltenham: Edward Elgar Publishing, 162-178.
Seminar (on Campus): In-class exercise on data and ecosystem building based on a White paper on the Facebook Data Ecosystem.
Week 12 Contenuto sessioni on line e on campus
Lecture (Online): Critical course overview
Review of the course content and the different perspectives and approaches on ecosystems and ecosystem building.
Readings
All course readings
Seminar (on Campus): Overview of cases and applications.