Carmela Donato is a Lecturer in Research Methodology for Marketing at Luiss.

“I really like the Luiss environment. When I think about my future career, I look to the faculty members and they inspire me.”

Her research field is Transformative Consumer Research: “Now, a part of the research is focusing on how to improve the consumer's life. So, in my case, it's about guiding the consumer toward healthy, safe, and sustainable choices.” 

She loves to travel and explore the world: “Traveling opens your mind to new ideas, new people, and so much more.”